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D Is for Digitize: An Introduction

Authors James Grimmelmann

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                                                                     VOLUME 55 | 2010/11


    James Grimmelmann


    D Is for Digitize: An Introduction




ABOUT THE AUTHOR: Associate Professor of Law, New York Law School. This article is available for
reuse under the Creative Commons Attribution 3.0 United States license, http://creativecommons.org/
licenses/by/3.0/us/.


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D IS FOR DIGITIZE: AN INTRODUCTION


                              For out of olde feldes, as men seyth,
                            Cometh al this newe corn from yer to yere,
                              And out of olde bokes, in good feyth,
                            Cometh al this newe science that men lere.
                                        – Geoffrey Chaucer 1

    This symposium issue of the New York Law School Law Review collects seven
articles springing from the D Is for Digitize conference on the Google Books lawsuit
and settlement, held at New York Law School October 8–10, 2009. In the spirit of
Chaucer’s “good feyth,” thirty panelists and over one hundred attendees (plus dozens
more watching online) gathered to discuss the legal and social issues raised by the
proposed settlement. For three days, lawyers, academics, librarians, programmers,
and public-interest advocates met for a rich, respectful, and wide-ranging conversation
on this once-in-a-lifetime settlement. These articles continue that conversation.
    Everything about Google Books is larger than life. It began with an audacious
plan—Google’s “moon shot”—to digitize every book ever published, tens of millions
of them.2 The litigation that followed was equally breathtaking: a class action on
behalf of millions of copyright owners alleging that Google’s book-scanning project
violated copyright law.3 These facts alone would have made any settlement a big deal;
this one didn’t disappoint. Google will sell digitized books to individuals and
institutions on a grand scale, sharing the revenue with authors and publishers.
Millions of copyright owners, tens of millions of books, hundreds of millions of
dollars: numerically, it’s a tremendous settlement.
    The numbers alone, however, don’t tell the whole story. The settlement has been
called “magic” and a “trick”; love it or hate it, it’s one of the most creative pieces of
legal engineering in memory. The basic scheme—using a class action settlement to
generate a new industry-wide publishing program that will let Google sell online
editions of digitized books—is startling. It has opened many people’s eyes to
unexpected possibilities: for old and out-of-print books, for copyright law, and for
class actions. But many of the great many details that flesh out the idea are also
notably clever: open the settlement to a random page and you’ll probably find a
surprising solution to a practical problem.
    This combination—a far-reaching settlement that affects many people (and the
law itself) in significant and surprising ways—makes it a natural issue of public
concern. But the settlement’s complexity also makes it intimidating and inaccessible.

1.   Geoffrey Chaucer, The Parliament of Fowls, in The Riverside Chaucer 385 (3d ed. 2008).
2.   Jeffrey Toobin, Google’s Moon Shot, New Yorker, Feb. 5, 2007 at 30.
3.   See Complaint, Authors Guild, Inc. v. Google, Inc., No. 05-CV-8136, 2005 WL 2463899 (S.D.N.Y.
     Sept. 20, 2005); see also Complaint, McGraw Hill Cos. v. Google, Inc., No. 05-CV-8881, 2005 WL
     2778878 (S.D.N.Y. Oct. 19, 2005). The reader interested in learning more about the claims made in the
     lawsuits and the basic terms of the settlement should consult Professor Matthew Sag’s article in this
     volume, The Google Book Settlement and the Fair Use Counterfactual, 55 N.Y.L. Sch. L. Rev. 19 (2010–
     11), or Jonathan Band, The Long and Winding Road to the Google Books Settlement, 8 J. Marshall Rev.
     Intell. Prop. L. 227 (2009).


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NEW YORK LAW SCHOOL LAW REVIEW                                                    VOLUME 55 | 2010/11


How many people have the time, motivation, and knowledge needed to read through
hundreds of densely cross-referenced pages of intricate legalese? Everyone who writes
or reads has a reason to care about the settlement. The worst thing that could happen
to such an important settlement—whether it is approved or rejected—would be for
the public’s voice to be absent from the discussion over it.
    It was in this spirit that New York Law School established the Public-Interest
Book Search Initiative (or PIBSI, as we like to call it) in the spring of 2009. A
faculty-student collaboration, PIBSI is dedicated to promoting public discussion and
understanding of the proposed settlement. We aim to provide the public with accurate
and comprehensive information on the settlement, provide forums for conversation
about the issues it raises, and encourage the production of clear and helpful analyses
of it. PIBSI’s members have varied opinions on the settlement, but we agree that
every point of view ought to be part of the larger conversation.
    PIBSI’s flagship project, launched in the summer of 2009, is the Public Index, a
website of settlement-related resources.4 Its centerpiece is an online version of the
settlement itself which lets readers create links to individual sections, leave comments
on any paragraph, and click on a simple hyperlink to follow any cross-reference or
look up any defined term. We hoped that this interactive settlement (along with
discussion boards and a wiki) would become a home for rich public discussion of the
settlement. As it turned out, another feature of the site—the simple repository of
PDF versions of the legal filings in the case—turned out to be the most important
part. Just making the primary documents readily available for public download has
been both a significant undertaking (the number of filings is now approaching one
thousand, making for an organizational challenge), and a service in high demand.
The Public Index now facilitates public participation in legal processes by providing
access to primary legal documents and secondary commentary in the press, on blogs,
and in scholarship.
    D Is for Digitize was our next major attempt to create conversations. It was
originally scheduled for the middle of October 2009. At the time, the court was on
schedule to hold its fairness hearing in June, meaning that the conference would
provide an ideal opportunity for academics to bring their informed perspectives to
bear on the larger implications of a settlement that would, by then, be far along the
procedural pipeline. The court upended that original plan when it delayed the opt-out
period and the fairness hearing by four months.5 With the new hearing scheduled for
October 7, 2009 we quickly rearranged the schedule to hold D Is for Digitize on
October 8–10, 2009. This change allowed us to take advantage of the presence in
New York of the same advocates who would be arguing for and against the settlement
that week in a courtroom just a few blocks from New York Law School. The revised
schedule held for the conference—but not for the case. The parties withdrew their


4.   The Public Index, http://thepublicindex.org/ (last visited Oct. 12, 2010).
5.   See Scheduling Order, Authors Guild, Inc. v. Google, Inc., No. 05-CV-8136-DC (S.D.N.Y. Apr. 28,
     2009), available at http://thepublicindex.org/docs/motions/approval/order_allowing_extension.pdf.


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D IS FOR DIGITIZE: AN INTRODUCTION


original settlement in September, promising to offer a revised version soon.6 The
October 7th fairness hearing became instead a short status conference, and D Is for
Digitize went ahead with the very terms of the settlement up in the air. That added a
third, timely perspective to the academics and advocates already accounted for:
activists weighing in with their thoughts on what the revised settlement ought to say.7
    The result was that, over those three days in October, an intensely engaged group
came together for a sophisticated and extensive discussion of the case, the proposed
settlement, and the digital future of books. The keynote featured Paul Courant, the
University of Michigan economist and librarian who negotiated the first university
scanning agreement with Google and became its most prominent academic proponent,
in conversation with Pamela Samuelson, the University of California law professor
and copyright reformer who has become its most prominent academic skeptic. A pair
of tutorials on the history and terms of the settlement led into panels on its implications
for class actions, the publishing industry, culture, the public interest, the availability
of orphan works, and antitrust law. The atmosphere was intellectually charged and
the competing views at times sharply argued, but the overall tone was one of curiosity,
engagement, and shared commitments: to books and book culture, to the beneficial
use of digital technologies, to the rule of law, and the public interest.8
    The articles in this volume, in their various ways, share those commitments and
further those conversations. They’ve been arranged roughly thematically. We hope
that readers will enjoy the connections among them, and see them all as part of the
larger discussion to which everyone is invited.
    Matthew Sag’s The Google Book Settlement and the Fair Use Counterfactual serves
as an introduction to the settlement and the legal issues it raises.9 Sag uses his
prediction of the likely outcome of the underlying lawsuit—a fair use ruling in favor
of Google—as a baseline against which to measure the settlement. He finds that its
terms mirror this fair-use baseline in important ways. But in a few crucial places,
including, most critically, its defaults allowing Google to distribute complete copies
of books, the settlement creates new systems that could not have resulted simply
from litigation over fair use. By anatomizing the settlement and identifying its unique
features, Sag neatly frames the conversation over it.
    The next three articles continue the copyright theme. Lateef Mtima and Steven
D. Jamar’s Fulfilling the Copyright Social Justice Promise: Digitizing Textual Information
goes back to the purposes of copyright, “the possible production and dissemination


6.   See Motion to Adjourn, Authors Guild, Inc. v. Google, Inc., No. 05-CV-8136-DC, 2009 WL 5576331
     (S.D.N.Y. Sept. 22, 2009).
7.   The rescheduled fairness hearing was held on February 18, 2010. Transcript of Fairness Hearing,
     Authors Guild, Inc. v. Google, Inc., No. 05-CV-8136-DC (S.D.N.Y. Feb. 18, 2010), available at http://
     thepublicindex.org/docs/case_order/fairness-hearing-transcript.pdf. As of this writing, the court has
     not ruled on the parties’ motion for approval of the settlement.
8.   An archive of the D Is for Digitize conference is available at http://www.nyls.edu/disfordigitize. The
     website includes links to video and audio of the conference sessions.
9.   55 N.Y.L. Sch. L. Rev. 19 (2010–11).


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NEW YORK LAW SCHOOL LAW REVIEW                                     VOLUME 55 | 2010/11


of creative works to society’s benefit.”10 On this view, Mtima and Jamar argue, the
settlement is strongly to be supported. Never before has a single project promised to
put so many books before so many people. Even more importantly, through programs
like the Public Access Service, which will place free terminals in public libraries, the
settlement is engineered to make these books widely available to disadvantaged
individuals and communities, making it a rare opportunity to extend a digital hand
to the least well-off. Further, based on an institutional analysis of the roles played by
Congress, the courts, and private actors in the copyright system, this settlement is an
appropriate way to advance the goals of copyright social justice.
    Bernard Lang’s Orphan Works and the Google Book Search Settlement: An International
Perspective moves from domestic copyright to international.11 His point of departure is
the orphan works problem: the difficulty faced by a would-be user of a work who is
unable to locate the copyright owner. The settlement will make many orphan works
widely available to the public again, but Lang questions whether it does so consistently
with the Berne Convention for the Protection of Literary and Artistic Works. His
answer—probably not—leads him to come at the same two themes Mtima and Jamar
explored (the purposes of copyright and the appropriateness of using a class action
settlement), but to reach very different conclusions. In the end, Lang sees neither the
settlement nor the Berne Convention, which stands in its way, as providing a fully
acceptable answer to the orphan works problem. He argues that a properly amended
settlement, coupled with a “rethought” Berne Convention, could offer a productive
way forward.
    Katharina de la Durantaye’s H Is For Harmonization: The Google Book Search
Settlement and Orphan Works Legislation in the European Union also describes the
proposed settlement as a game-changing development.12 She explores the legal
mechanics and political economy of orphan works in Europe in a post-settlement
world. Even though the settlement no longer directly covers most European works,
and even if the settlement itself is rejected, it has already shifted European debates
over orphan works. It has led to a new consciousness that orphan works issues are
international, not merely national—in turn, giving the European Commission a
renewed sense of its own role in breaking orphan works logjams, and a new institutional
toolkit (featuring, for example, a greater role for private initiatives) from which to
draw as it considers whether to legislate regarding orphan works in Europe.
    Christopher Suarez’s subject is not copyright, but antitrust. An early public critic
of the settlement on antitrust grounds, he remains critical in Continued DOJ Oversight
of the Google Book Search Settlement: Defending Our Public Values and Protecting
Competition.13 He sees the settlement’s pricing schemes as per se violations of the
Sherman Act. By concentrating millions of books under Google’s control, the settlement
will both enable copyright owners to conspire in raising prices and also enable Google

10.   55 N.Y.L. Sch. L. Rev. 77 (2010–11).
11.   55 N.Y.L. Sch. L. Rev. 111 (2010–11).
12.   55 N.Y.L. Sch. L. Rev. 157 (2010–11).
13.   55 N.Y.L. Sch. L. Rev. 175 (2010–11).


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D IS FOR DIGITIZE: AN INTRODUCTION


to gain undeserved advantages over its competitors in multiple markets. He recommends
ways for the Department of Justice to intervene to protect consumers.
    The remaining two articles place the proposed settlement in a larger cultural
context. Mary Murrell’s Digital + Library: Mass Book Digitization as Collective Inquiry
is a meditation on the meaning of the “library” Google is building.14 The disputes
over the settlement are also, in part, disputes over the kind of library it might become
or supplant. A book is a social object embedded in a system of social relations; a
library is a nexus of social meanings as much as it is a physical collection of bound
sets of paper. Google’s library will inherit, inf lect, and challenge these social
meanings. Murrell traces the intertwined history of book digitization projects and
the concept of the “digital library.” She shows how one of the animating themes in
debates over the settlement, “access” to books, is “less a straightforward, transparent
‘democratic’ principle than a fluid set of practices that regulate, limit, and/or allocate
who reads what.”15
    Finally, Daniel Reetz’s The Why in DIY Book Scanning offers perhaps the most
fundamental reframing of the settlement.16 Reetz isn’t a lawyer or a copyright scholar,
just an ordinary guy who built his own book scanner from cheap consumer cameras
and basic parts. (A later version of the scanner, which fits in carry-on luggage, was
by popular acclaim the biggest star of the conference.) His essay is a passionate
defense of book digitization—and a political argument that scanning should be a
personal technology, under the control of individuals, who can adapt it to their
communities’ varied needs. This argument, which echoes points made by generations
of computer pioneers, implicitly asks a deep question about the settlement: Does
Google matter?
                                              ***
    Thank you for your interest in the Google Books settlement, and in this collection
of articles. Whatever your background and point of view, I hope you’ll find something
in here to spur your thoughts and inspire your own response. D Is for Digitize may have
come and gone, but the conversation continues, like new corn, from year to year.




14.   55 N.Y.L. Sch. L. Rev. 221 (2010–11).
15.   Id. at 245.
16.   55 N.Y.L. Sch. L. Rev. 251 (2010–11).


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